DARRYN PETERSON JOURNEY

Video I co-directed, co-filmed and edited for our Instagram ahead of the NBA Draft. Collab post accepted from Darryn Peterson, over 300K views and 20K engagements.

Click here to watch the video.

MLB ALL-STAR RECAP

Filmed and edited this video to recap the events and our activations held during MLB All-Star Weekend.

Click here to see the event recap.

SPIKE LEE X KNICKS FINALS

Directed, filmed and edited a video narrated by Spike Lee for the NBA Finals Championship moment. 120K+ views and 4K+ engagements.

Click here to a Cole Heaney x Spike Lee Joint 🤯.

SUPER BOWL CHAMPS VIDEO

Co-directed, co-filmed and edited this video to go live in the moment that the clock hit zero at Super Bowl LIX - we leaned into San Francisco’s trolley system.

Click here to see the Seahawks trolley video.

Josh ALlen CROWNED THE DON

Designed a graphic for the announcement that Josh Allen won MVP in 2024 - went live in the moment with this content and we made posters of the graphic for around the city.

Click here to see the celebration post.

BIG 12 WBB CHAMPionShip

Filmed and edited a video during the Big 12 Women’s Basketball championship game. Recapped the champion WVU Mountaineers, posted within 24 hours of the final buzzer.

Click here to see the Mountaineer W.

2025 WORLD SERIES CHAMPS

Designed a newspaper cover to pair with our World Series Champs caps and filmed/edited a video that was posted in the moment.

Click here to see the Dodgers go back-to-back.

MIAMI GP RECAP

Recap video filmed and edited by myself at the Miami GP - posted on our New Era Motorsport channel.

Click here to feel the speed.

CITY EDITION SOCIAL CLIPS

As part of our 2024 NBA City Edition shoot, I was given raw footage to clip up Karl-Anthony Towns and Mikal Bridges - this was their most viral video with over a million views on IG + TikTok.

Click here to join the debate.

‘Herd it Here’

I put my own spin on a pre-existing Instagram Story series that features stories and events around campus.

Click here for my card designs.

UB in 60

This was a series I created showing off interesting stories from around campus in engaging 60-second videos posted on Reels and TikTok.

Click here to view the most recent edition.

Allen Hurdles Baird

During a game, Josh Allen hurdled a defender and everyone started Photoshopping him in spots around the city. So naturally, I made him jump over an iconic spot on campus — Baird Point.

Click here to see the hurdle.

Speakers Coverage

I interviewed some amazing speakers who came to UB for an Instagram Story and then also live-tweeted the event on our @UB_Speakers account.

Click here for the results!

1846 (Victor’s Version)

In celebration of Taylor Swift’s 1989 album re-releasing, I put my own spin on the cover to feature Victor E. Bull, the year UB was founded and the infamous campus geese.

Click here if you’re a Swiftie.

‘UB on the Street’

We finally decided to hop on the trend of street interviews, so my co-worker and I went out and asked questions on campus and I edited our results in Premiere Pro!

Click here for great questions and even better editing.

NHL Jam - TCB

Alex Tuch and Tage Thompson were a dynamic duo during a stretch of the season, so I made an NBA Jam-inspired graphic for the Sabres players.

Click here for the retro graphic.

Jersey Swap

I made a jersey swap for Jakob Chychrun because he was in trade rumors to come to Buffalo, however it never happened so the graphic went to the graveyard.

RJ Night Carousel

Buffalo Sabres legendary commentator Rick Jeanneret was being honored before his retirement so I put together an Instagram Carousel with his most iconic calls!

Click here to go down memory lane.

“Kids Line” Fridge Art

A group of young Sabres players that were called the “Kids Line,” so I designed a graphic to highlight the players but with child-like paintings that “made the fridge.”

Click here to see the fridge art.

NHL Draft Graphic

I made the graphics and edited this video to promote the NHL draft with a play on a “Choose your character” screen from the retro fighter-genre video games.

Click here for the video promotion.

Dahlin Extension Reel

I used Premiere Pro to edit a video in preparation for Rasmus Dahlin's contract extension prior to the season

Click here to watch the video on X/Twitter.